I had to share this blogpost with you and just explore the concept.
We've heard of Yuppie (Young Urban Professional) and Buppie (Black Urban Professional) and Guppie (Gay Urban Professional) and Dink (Dual Income No Kids) but now there is the Scuppie (Socially Conscious Upwardly-mobile Person)
Their Manifesto is here.
It is the unalienable right of every man, woman and child to wear stylish, 100 percent organic, sweatshop-free cotton apparel, and to feel befittingly righteous about it. There should be no need to choose between a car’s speed and fuel economy; comfort and conservation; luxury and sustainability.And of course the Scuppie believes:
Looking, acting and being a Scuppie isn’t just for politically correct movie stars, shaggy-haired high-tech gazillionaires and those lucky few who can afford to endow entire hospital wings in Africa or convert their Porsche Cayenne SUVs to run on hydrogen. Neither is social consciousness only for impassioned ascetics who distain flush toilets, subsist on tofu and brown rice, and yearn for the eventual overthrow of the capitalist system. You don’t have to be a zealot or a dilettante, just somebody who want to make the world a better place—and to be comfortable, well-fed and stylish while doing it.
…that not only is it possible to be an environmentalist and own a dinner table made from expensive, endangered Brazilian mahogany, but you get status points by explaining to visitors that was well worth spending the extra money because the designer uses only wood salvaged from 100-year-old houses in Sao Paulo.I actually live in a town that is full of Scuppies. People have "Save Darfur" bumper stickers on their Prius. We know a few that wear only the designer clothing they can get from the local Salvation Army Store, so they recycle AND they save money AND they can be pretentious all at once.
…that you can volunteer at a soup kitchen and still watch “Nigella Feasts” on the Food Network without guilt when you get home—provided, of course, that you have TiVo.
…that going on a protest march is not only a time-honored American way to fight against injustice, but it’s also a good opportunity to sneak in a little aerobic power-walking.
You can be healing the world whilst you drive your hybrid to the nearest Starbucks and have a cup of free trade coffee while sporting your 100% cotton clothing and chatting on your iPhone with your stock broker who manages your eco-friendly portfolio. Ahh... to be an American Scuppie.